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Does newspaper advertising beat social media?

By Patricio Robles Newspapers? Dying? Social media? Rising. That’s the conventional wisdom, at least, and marketers seem to be buying into it. While spending on social media marketing is still relatively small, it’s increasing rapidly. At the same time, anyone selling newspaper ads has probably given some thought to a new profession. But is the [...]

Print Ads Can Drive Traffic to Your Website

Print ads can drive visitors to a company’s website when the web address is listed in the ad. This is a perfect way for print and online advertising to compliment each other.